Eight 21 Creative Consulting

Strategic - Efficient - Collaborative

Founded on a combined 40 years' experience, eight21 has created successful digital marketing campaigns and communications solutions for a variety of clients...everything from start-ups to FORTUNE 500 companies.

We know what works. And what doesn't. 

We're fast. We work efficiently and productively, with low overhead.

We partner with you to support your marketing needs and business goals, not sell you something you don't need.

Trusted By

general mills
land o lakes
mn department of agriculture


Branding - Design - Marketing

What does your organization stand for? How do you talk about yourself with customers? Branding and marketing is our specialty. We demystify the process to help you present yourself to the world, leaving you with a brand that’s easy to roll out and maintain.

  • Art direction
  • Logos / branding
  • Graphic design
  • Website strategy
  • Copywriting
  • Editing

Executive & Corporate Communications

Do you need help telling your story in a way that will resonate with your audience? We’ve worked with some of the largest companies in the country, helping them create effective communications strategies and clear, compelling messages.

  • Strategic thought partnership
  • Key message development
  • Executive coaching
  • Annual report content
  • External award submissions
  • Employee communications

User & Customer Experience Design

Are your users engaged in your website the way you want them to be? Analytics, user data, user personas, user flows, usability testing...Is that even part of of your job? Guess what, it’s our job, and we’re good at it. We’ve helped companies increase their conversions more than 700%.

  • User Research
  • Information Architecture
  • User Profile Creation
  • Prototyping
  • Usability Testing
  • Pattern Library Creation

Our team

Peter Van Dyke

Peter Van Dyke

Head of Creative

Peter has a strong background in web design and online strategy, with a special focus on user experience (UX) design. With 20+ years experience working with advertising/marketing agencies and FORTUNE 500 companies in all industries, Peter has the unique ability to merge the creative design and technical elements of a project to deliver a successful user experience. He has created UX solutions for Best Buy, Target, U.S. Forest Service, Bremer Bank and Mayo Clinic.

Laura Van Dyke

Laura Van Dyke

Head of Communications

Laura is a tenured writer, editor and communications strategist who has delivered outstanding results for top global brands including Starbucks, the Bill & Melinda Gates Foundation, General Mills, Best Buy, Land O'Lakes, Medtronic, Ascena Retail Group, Nordstrom and REI. She is a dynamic, collaborative strategist with the ability to translate complex content into clear and effective messages for all audiences.

Contact Us

We're in Minneapolis, but work with clients everywhere. We'd love to hear from you.